Placement in AIVA
Market Department | February-March 2020| Shanghai
Project One
The project is to advertise Birmingham City University on the Yishusheng App which provides worldwide art school information to the Chinese art student.
Yishusheng App Poster Design
Yishusheng App Banner Design
This is Birmingham City University iconic building named Curzon Building . The strong red and black colour combine with transparent glass really shows a big contrast to people and easy to remember the style. So, I use this building turn into graphic and apply on the poster and banner design.
I am trying to draw the Curzon building into line , shape, colour and silhouette and to find which form is the best way to show the building features. I think this is a very important step to help me with the next design work.
Shadow
Apply the shape on the poster and put some shadow to rich the image layers.
Colour Contrast
The red colour is from Curzon Building and the blue colour is from the BCU logo.
Style
Use the same elements to consist of different style.
Outcomes
